18:45 PM

Hersheypark Retail: What's New for 2020

Hershey's Chocolatetown Introduces Two New Retail Locations

Take a piece of Hersheypark home with you! Hershey's Chocolatetown, our $150 million expansion at the front of the Park, includes two new retail locations, Hersheypark Supply Co. and HP Collections. With the perfect blend of vintage logos and Hersheypark designs, the items at these new locations are exclusive to the Park. Check out what you can find at these two stores.

Hersheypark Supply Co.

Our premier 10,000-square-foot flagship retail experience has the largest collection of apparel, gifts, toys and more exclusive to Hersheypark. Guests visiting Hershey's Chocolatetown will find merchandise specific to our new region, the iconic pinwheel, Hersheypark coasters, Hershey's Chocolate, 2020 items and more!

Inside this flagship store, we have several fixtures and displays resembling attractions from Hersheypark. When you arrive you are immediately drawn to the giant pinwheel in the window, the Kisses display, Ferris Wheel merchandise gondolas and a giant Kissing Tower light display in the center of the store. 

From Coaster-themed socks to colorful pinwheel shirts to Hersheypark Sweetheart dolls, each guest can find their favorite item. We took some of our iconic brands we know our fans love and added extra merchandise to these new stores.

Take a look at some of our favorite items highlighted below.

HP Collections

An all-new shopping destination for your favorite Hershey's brands and collectibles from our newest rides, Candymonium and Reese’s Cupfusion. Plus, our first-ever Vineyard Vines collection is coming later this summer.

What better way to remember the summer than with brand-new retail items? Stop by during your next visit to Hersheypark!

Can't make it to The Sweetest Place On Earth? Check out the link below to access our online store with select merchandise.