East Coast Surf Co. Store Now Open at Hersheypark

Summertime in Hershey, Pa. means the official opening of The Boardwalk at Hersheypark! Our team has loved seeing you and your families enjoying the water park, snacking on refreshing treats and shopping in our retail locations this year. But did you know we have a brand new retail store near The Boardwalk? Check out East Coast Surf Co. right next to the water park and Dispatch Pizzeria. This store will be your one-stop-shop for your general summertime needs as well as an awesome surf boutique shopping experience. Take a deep DIVE into what you can expect below:

New Brands

A new store means more merchandise, and we are thrilled to introduce new brands to The Boardwalk. Next time you are in East Coast Surf Co., check out products from Life is Good, women's apparel from Lotus and Luna,  sweet shades from Costa Sunglasses and men's Swimwear from Chubbies. Check back later this summer as we bring in more brands like Quicksilver, Roxy and Maaji. 

Brands we Love 

You'll also see some brands we've had in previous years that expanded throughout the Park. We love our selection of apparel and swimwear from Billabong and O'neill.

Super Sweet Souvenirs

Can you tell we love a good theme? When you stop by East Coast Surf Co., you'll be transported to the beach with our Saltwater Taffy display! We also worked to create drinkware, headwear and jewelry that is different from the rest of the Park to help you fit in at The Boardwalk and take the beach vibes home with you.

Shopping for the 2022 summer season has never been sweeter! We can't wait to see all the items you take home from The Boardwalk this summer. 

We hope to see you at Hersheypark soon. Tickets for the 2022 season are on sale and valid any operating day through January 1, 2023. Save today when you purchase online.