10:23 AM

Hershey Bears Unveil Logo for Historic 80th Anniversary Season


The Hershey Bears hockey club has hit 80, and they’ve never looked better. Thanks to a sweet new logo, the club is ready to celebrate its historic 80th Anniversary Season.

On Jun. 28, the club unveiled a new commemorative logo to celebrate the milestone 2017-18 season. The logo reveal coincided with the anniversary of the club's entrance into the American Hockey League. On June. 28, 1938, Hershey officially signed as members of the then International-American Hockey League, which would eventually become the current American Hockey League.

Fast forward to 80 years later, and Hershey is now the longest continuously operating member club of the AHL still playing in its original city. They say there is nothing sweeter than success, and in The Sweetest Place on Earth, the team has enjoyed a storied history, winning a league-best 11 Calder Cup titles. The Bears success is fueled by a passionate fan base that has topped the league in attendance for 11 consecutive years.

While the heat of summer brings many visits to Hersheypark, hockey season is just around the corner. The Bears home opener of the 80th Anniversary season is slated for Saturday, Oct. 14 at Giant Center. The marquee event of the 80th Anniversary Season will take place on Jan. 20, 2018, when the club hosts the 2018 Outdoor Classic at Hersheypark Stadium versus the rival Lehigh Valley Phantoms. Many additional details, including ticket prices and packages, and well as festivities surrounding the game, will be released this summer. Tickets for this special event are slated to go on sale to the general public on Friday, Aug. 18, with season ticket holders having the first opportunity to purchase tickets with a pre-sale starting in early August.

Vice President of Hockey Operations Bryan Helmer
The Hershey Bears have a history and tradition that is second to none. Our new 80th anniversary logo celebrates our past, and has us looking forward to the excitement of 2017-18.  We welcome all fans to join us for our historic 80th Anniversary Season, a year in which we will head back outdoors, and continue to chase a 12th Calder Cup title.”
Vice President of Hockey Operations Bryan Helmer

Hershey’s new 80th anniversary logo was designed by Joe Bosack & Co. of nearby Pottsville, PA. Bosack also designed Hershey's current set of logos, and has worked with the club to develop previous commemorative logos.

With the countdown to hockey season on, fans may score information on full season tickets, 22-game and 12-game plans and flex-10 ticket plans for the 2017-2018 season is available now by calling (717) 508-BEAR or by visiting HersheyBears.com.